3 October 2023

TikTok says it is running a limited-scale test of an ad-free subscription plan in a non-US market, but declines to reveal the market and the price (Todd Spangler/Variety)

Todd Spangler / Variety:
TikTok says it is running a limited-scale test of an ad-free subscription plan in a non-US market, but declines to reveal the market and the price  —  TikTok is exploring a new way to make money: The popular video app has kicked off a limited-scale test of a monthly subscription service that eliminates ads.

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