24 November 2023

Internal docs: X may lose ~$75M in ad revenue by 2023 end as Amazon, Microsoft, and other major brands halted or consider halting ads; X says it may lose $11M (New York Times)

New York Times:
Internal docs: X may lose ~$75M in ad revenue by 2023 end as Amazon, Microsoft, and other major brands halted or consider halting ads; X says it may lose $11M  —  Internal documents show companies like Airbnb, Coca-Cola and Microsoft have halted ads, or are at risk of doing so …

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