LiveRamp, which helps match up customer datasets for brands and advertisers, agrees to acquire marketing data startup Habu for ~$200M in cash and stock (Abigail Summerville/Reuters)

Abigail Summerville / Reuters:
LiveRamp, which helps match up customer datasets for brands and advertisers, agrees to acquire marketing data startup Habu for ~$200M in cash and stock  —  , a software company which helps match up customer datasets for brands, advertisers and retailers, told Reuters on Wednesday it has agreed …

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