20 June 2024

TikTok launches an in-app experience to celebrate Taylor Swift's Eras Tour, giving prizes to users who complete 11 weeks of tasks, following Instagram in April (Taylor Lorenz/Washington Post)

Taylor Lorenz / Washington Post:
TikTok launches an in-app experience to celebrate Taylor Swift's Eras Tour, giving prizes to users who complete 11 weeks of tasks, following Instagram in April  —  The app is the latest social platform to build a custom experience for the star.  —  You already knew Taylor Swift …

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