12 December 2023

Apptopia: shoppers spent ~22 minutes per day on Temu in October, up from 18 minutes in Q2 2023, compared with 10 minutes on Amazon and 11 on AliExpress in Q2 (Jinshan Hong/Bloomberg)

Jinshan Hong / Bloomberg:
Apptopia: shoppers spent ~22 minutes per day on Temu in October, up from 18 minutes in Q2 2023, compared with 10 minutes on Amazon and 11 on AliExpress in Q2  —  - Games and rewards entice shoppers to spend longer on Temu  — Firm has seen explosive growth in US, with sales topping Shein

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