21 August 2025

In a UK tribunal filing, ex-Meta employee Samujjal Purkayastha alleges Meta misled advertisers by inflating Shops ads' performance and bypassed Apple's ATT (Trishla Ostwal/Adweek)

Trishla Ostwal / Adweek:
In a UK tribunal filing, ex-Meta employee Samujjal Purkayastha alleges Meta misled advertisers by inflating Shops ads' performance and bypassed Apple's ATT  —  After Apple rolled out its App Tracking Transparency (ATT) feature in 2021, Meta executives scrambled for what they called …

Posted from: this blog via Microsoft Power Automate.

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