Canadian PE firm Novacap agrees to acquire Integral Ad Science, which provides digital ad measurement and verification, in a deal valuing IAS at about $1.9B (Ryan Gould/Bloomberg)

Ryan Gould / Bloomberg:
Canadian PE firm Novacap agrees to acquire Integral Ad Science, which provides digital ad measurement and verification, in a deal valuing IAS at about $1.9B  —  Novacap has agreed to acquire Integral Ad Science Holding Corp. in a deal that values the advertising analytics company at about $1.9 billion.

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