24 September 2025

Meta says Instagram has hit 3B monthly users and is changing its home screen to prioritize DMs and Reels; it is testing opening directly into Reels in India (Kurt Wagner/Bloomberg)

Kurt Wagner / Bloomberg:
Meta says Instagram has hit 3B monthly users and is changing its home screen to prioritize DMs and Reels; it is testing opening directly into Reels in India  —  Instagram has reached 3 billion monthly users, cementing the network as one of the most popular consumer apps of all time and leading …

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