23 February 2026

A look at the rising popularity of "WorkTok" videos, where employees film their daily work routines on TikTok and Instagram, particularly among Gen Z viewers (Kimi Chaddah/Financial Times)

Kimi Chaddah / Financial Times:
A look at the rising popularity of “WorkTok” videos, where employees film their daily work routines on TikTok and Instagram, particularly among Gen Z viewers  —  Employees videoing their mundane office routines are teaching a younger audience about corporate life

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