10 July 2026

Phia, a shopping app co-founded by Phoebe Gates that has raised $43.5M, appears to be using fake clicks or "cookie stuffing" to claim affiliate commissions (Bloomberg)

Bloomberg:
Phia, a shopping app co-founded by Phoebe Gates that has raised $43.5M, appears to be using fake clicks or “cookie stuffing” to claim affiliate commissions  —  Phia, an advertising startup co-founded by Phoebe Gates, daughter of billionaire Microsoft Corp. co-founder Bill Gates …

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